I am looking forward to speaking tomorrow at the Ontario Bar Association conference “Interactive and Digital Media: The (R)evolution Continues.” On the panel “Branded Content and Video and Online Games,” I will discuss advertising and privacy risks, as well as challenges advertisers and content producers face when negotiating agreements to create branded content. We will also look at intellectual property and personality rights issues, and the role of social media, user generated content and virtual worlds. Other panels will examine the first six months of the Canada Media Fund, the guidelines of the Documentary Organization of Canada’s Fair Dealing and Copyright Guidelines, and there will be a discussion and Q&A on new distribution platforms for content in the world of digital media.
Click here for OBA website conference registration page and brochure.
